Communication
What’s the message? Who is the target group and when does the target group feel they are being addressed personally? How do we get business, recreational and travel trade audiences, not to mention the media, interested in The Hague? And, just as important, how can we persuade people to visit the city, reside here and spend money here? The power lies in creating the right message and delivering it to the right people.
The Communication department coverts strategic plans into the right story and finds the right approach in telling that story. It also develops and implements communication and PR plans with the aim of enticing the target groups to the city.
Den Haag Marketing has a large number of ways to reach its target groups.
These include:
Websites:
www.haagsuitburo.nl (in Dutch)
www.prinsvooreendag.nl (in Dutch)
www.haagsgoud.nl (in Dutch)
Apps:
De mobiele stadsgids Den Haag
Uit app Den Haag (in Dutch)
Newsletters:
Tourist newsletter
Business newsletter
Corporate newsletter
Press newsletter
Uitmail
Social media:
Den Haag Marketing Twitter
